Reply To: Query on Google Ads

[Ben]

1. I started selling online (BirdsView Shipping LLC) last year and I’ve been trying to transition into video advertising to help promote our products but due to having different types of products(Such as Electronics,Home Decor, Wooden Shelves, etc.), would it be better to create a general video ad for each category of products or would creating one video ad that displays all genre generate a better view per click ratio on YouTube?

Great question, I may try both. Targeted video ads, leading to a particular landing page. Vs. a generalized message. I assume the more targeted approach will do better.

Have you tried a Performance Max campaign, which has a focus on Google Shopping? You might have more success here, just make sure you have a solid product feed. We prefer Feedoptimize.com

2. As a beginner, how do I apply an ad schedule that runs two different ads that start 30 mins apart but the first ad schedule time happens to over laps the second scheduled ad? I took on a freelance clinic but I don’t my E-commerce ads to create a problem when I ran the scheduled ads for the client as well.

That shouldn’t be a problem, I believe that’s totally feasible. Here is a support doc on how to do this at the campaign level, do you need this at the ad level as well?

How to Set Up Ad Scheduling in Google Ads

3. Also I wanted to ask how do I get the certificate?

Just sent